CCPA
CCPA Notice
Last Updated: 1 September, 2024
This California Consumer Privacy Act (CCPA) Notice serves as an essential supplement to MaxGuard’s Privacy Policy and is specifically designed to provide comprehensive information to residents of California regarding the collection, utilization, and safeguarding of their personal information by MaxGuard. It is applicable to all individuals who are California residents and engage with MaxGuard’s Platform and Services, including visitors, participants, customers, and users. Any terminologies used in this notice that are undefined herein shall carry the meanings ascribed to them in the aforementioned agreements.
The CCPA is an extensive privacy legislation that grants various privacy rights to consumers in California. Among its provisions, the CCPA empowers California residents with the right to opt out of the “sale” of their “personal information” by ensuring a prominent “Do Not Sell My Personal Information” link is available on the website of the party involved in such data transactions. It’s worth noting that the CCPA recognizes certain exceptions to the definition of “sale,” such as transfers to “service providers.”
The purpose of this notice is to furnish California consumers with additional insights into the collection and utilization of their Personal Information by MaxGuard.
Collection and Usage of Information
Through our Site, Platform, and Services, MaxGuard actively collects information that possesses the ability to identify or describe individuals or can reasonably be associated, either directly or indirectly, with a particular consumer or device, as defined within the scope of the CCPA (“Personal Information”).
Collection
MaxGuard procures Personal Information from diverse sources, which include but are not limited to:
- Direct acquisition from the individual:
- For instance, when an individual voluntarily provides their information while signing up to receive updates or information from MaxGuard, creating an account, or utilizing our Platform or Services.
- Indirect procurement from alternative sources:
This entails the collection of information through the observation of an individual’s actions on our Site, which may involve the use of cookies, or obtaining information from reliable third-party sources.
Usage
MaxGuard utilizes the Personal Information collected for various legitimate business purposes, as specified in our Privacy Policy and reiterated in this Notice.
To elaborate, MaxGuard collects the following categories of Personal Information from California consumers:
- Identifiers:
- This category encompasses information that can be employed to identify an individual uniquely, such as a real name, a distinct personal identifier, an online identifier, an Internet Protocol (IP) address, an email address, or an account name.
- Uses: Identifiers are instrumental across all legitimate business purposes within MaxGuard’s operations.
- Personal Information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)):
- These categories encompass personal information, including but not limited to, names, signatures, addresses, telephone numbers, and employment-related information.
- Uses: This information is crucial for providing access to and facilitating the use of MaxGuard’s Platform and Services, enhancing user experience, comprehending user behavior and preferences, developing innovative products and services, and performing comprehensive analyses of user interactions.
- Protected classification characteristics under California or federal law:
- This classification includes personal information such as birth year and gender.
- Uses: This information is utilized to enhance user experience, gain a deeper understanding of user engagement, develop innovative products and services, and conduct comprehensive analyses of user interactions.
- Commercial information:
- This category entails records of products purchased or considered, as well as other purchasing or consuming histories or tendencies.
- Uses: Commercial information is instrumental in processing payments, enriching user experience, comprehending user preferences, developing innovative products and services, and conducting detailed analyses of user interactions.
- Internet or other electronic network activity information:
- This category encompasses information pertaining to an individual’s browsing history, as well as details of their interactions with websites or applications.
- Uses: This information is utilized to enhance user experience, improve the functionality of MaxGuard’s Platform and Services, gain insights into user behavior and patterns, develop innovative products and services, and conduct comprehensive analyses of user interactions.
- Geolocation data:
- This category comprises information related to an individual’s physical location or movements.
- Uses: Geolocation data is employed to mitigate the risk of fraud and abuse and to provide necessary technical functionality to users.
By providing this information, MaxGuard aims to demonstrate its commitment to transparency and accountability in handling Personal Information under the purview of the CCPA.
Sharing of Personal Information
MaxGuard may share Personal Information collected from California consumers with certain categories of third parties, as outlined in our Privacy Policy. The specific categories of third parties with whom we may share Personal Information include:
- Service Providers:
- MaxGuard may engage the services of third-party service providers to assist in various aspects of our operations. These service providers may process Personal Information on behalf of MaxGuard and are contractually obligated to handle the information in a manner consistent with our instructions and in compliance with applicable data protection laws.
- Affiliates:
- MaxGuard may share Personal Information with our affiliated companies, subsidiaries, and parent companies, subject to the terms and conditions of this CCPA Notice and our Privacy Policy.
- Business Partners:
- MaxGuard may collaborate with business partners to offer joint promotions, conduct marketing activities, or provide integrated services. In such cases, Personal Information may be shared to facilitate these initiatives, subject to appropriate data protection agreements.
- Legal Compliance and Protection:
- MaxGuard may disclose Personal Information if required to do so by law or in the good-faith belief that such action is necessary to comply with legal obligations, respond to lawful requests from public authorities, or protect and defend the rights, property, or safety of MaxGuard, its users, or the public.
Your Rights under the CCPA
As a resident of California, you have specific rights regarding your Personal Information under the CCPA. These rights include:
- Right to Know:
- You have the right to request information about the categories and specific pieces of Personal Information that MaxGuard has collected about you, the sources from which it was collected, the purposes for collecting it, and the categories of third parties with whom it is shared.
- Right to Delete:
- You have the right to request the deletion of your Personal Information held by MaxGuard, subject to certain exceptions.
- Right to Opt-Out:
- You have the right to opt out of the sale of your Personal Information. MaxGuard does not sell Personal Information as defined by the CCPA.
- Right to Non-Discrimination:
- MaxGuard will not discriminate against you for exercising your rights under the CCPA. This means that we will not deny you goods or services, charge you different prices or rates, or provide you with a different level or quality of services based on your exercise of these rights, unless permitted by applicable laws.
How to Exercise Your Rights
To exercise your rights under the CCPA, you may submit a verifiable consumer request to MaxGuard using the contact information provided at the end of this notice. We will respond to your request within the timeframes mandated by the CCPA.
Please note that to protect your privacy and the security of your Personal Information, we may take reasonable steps to verify your identity before fulfilling your request. We may require you to provide certain information to verify your identity, such as your name, email address, or account details. We will only use the information provided for verification purposes in connection with your request.
Contact Us
If you have any questions or concerns about MaxGuard’s CCPA Notice or our privacy practices, you may contact us using the following details:
MaxGuard Privacy
Email: privacy@maxguard.io
We appreciate your trust in MaxGuard and remain committed to protecting your privacy and providing you with meaningful choices regarding your Personal Information.
